I started my small online business in September of 2014. I was worried, frustrated, and somewhat confused about selling my handmade crosses online. I survived the first year and have enjoyed ever year since. The best part for me is the creative part of business. Unfortunately the other “stuff” (ie; finances, social media, marketing, shopping, ok maybe not shopping since it’s fun too) all come with the job. I have learned so much and have never been as frustrated with myself all at the same time. So much of what I have learned is from customers, other sites, competition, and trial and error.
I try to learn new ways of creating because I want to improve on my product and make the buying experience enjoyable for my customers. Today I took a trip down memory lane and looked over my past catalog. Yes, it took an hour. I have sold over 5000 crosses since my start in late 2014 and have made no two alike. My crosses are 100% one of a kind
So as I’m looking through I notice a few things about my designs. Maybe I have paid too much attention to my competition and haven’t always stayed true to myself. Is better always better? While trying to keep up with volume have I lost my nerve to be more creative? Is was worth the trip down memory lane. I learned something new today, to stop and think, “is this really my best?”
Six years ago my daughter gave me a gift that transformed my life. I realize that is a bold statement but I genuinely feel that way. The gift was an iPad. Now understand that I learned windows on a desktop with lots of tears and bad words. I could email, look at the internet, and do some graphics but nothing like my iPad. It was easy to use, I never felt like the iPad would blow up if I hit the wrong key, and no tears were involved. No I understand you might think that my daughter helped me learn but no she told me I was on my own after setting up my email and cloud account and showing me where I could find apps to download. I taught myself and opened up an online store. I worked social media and with three different printers over 4 years I could master anything. I do almost EVERYTHING online. The reason I tell you this rather long winded story is this: I’m not young. I cringe when I have someone tell me that they can’t learn computer, they can’t keep up, or they don’t want to. I cringe because I am the same age as the people telling me this and all I hear is fear. I help when they ask a question in regards to “online questions” and I even go so far as to do a lot of things for them online which I don’t really mind at all. I do worry how isolated seniors will feel as technology flies at the speed of sound these days. Each year a senior doesn’t learn the more they will not understand what the generation below them is talking about, the more they won’t understand the world and how to function within it, and the more they will be afraid.
I’m very proud of my son. In what most would consider a very short time he has managed to teach himself the craft of woodworking. Like any craft, the passion must come from within and his certainly does.
He designs tables, keepsakes boxes, frames, mirrors, and my favorite home decor – crosses. He sells on Etsy and Scotts Marketplace under the appropriate name of